It Might Be Worth the Try
By America’s Six Figure Real Estate Coach Roberta Ross
Here’s a powerful thought shared by Seth Godin recently, “If something scares you, it might be a good thing to try.” I love this. Not that I want to promote fear in any way – quite the opposite in fact. But what I do want my coaching and audience members to do is to S-T-R-E-T-C-H themselves. To toss aside all those ‘that’s the way it’s always been’ mindsets and practices and try some new things on for size. New ideas. New technology. New strategies. Practices. Tools. Dialogues. Mindsets.
Comfort zones can be dangerous places because they don’t allow us to grow. And let’s face it – if you’re not growing, you’re actually going backwards, because the world we live in is spinning faster and faster it seems, and getting smaller and smaller as well thanks to the…
READ MOREThe CHOICE is YOURS
By America’s Six Figure Real Estate Coach Roberta Ross
There’s no getting around it. You will be turned down. There are listings you will not get. There are buyers who will choose to work with someone else. There are offers that will be rejected. There are closings that will fall through in the final hour. This is part of doing business and no one in business, including the most exceptional real estate agents, avoids this fact. So being successful is not a matter of if you will get rejected, but rather how you respond to rejection that will make all the difference.
How many millions of times have we seen the expression “SWSWSWSW”? For those not familiar, it stands for “Some Will, Some Won’t, So What, Someone’s Waiting.” This mindset strategy prevails because it is a very powerful one to adopt. It reminds us not to get hung…
READ MOREWhat We Can Learn From Townhouse Specialist Patrick Lilly
By Six Figure Real Estate Coach Roberta Ross
Don’t you just love learning from people who have willingness and transparency to share what they are doing with their colleagues in this industry? I know I sure do. One gentlemen who I had the privilege of interviewing is an extraordinary New York City agent — Patrick Lilly. Patrick learned long ago that you can’t be all things to all people, and even TRYING to do that was not only exhausting, but ineffective. So he decided to specialize and, as a result, his production, reputation, and profitability soared.
Listen to and learn the strategies that he used to build his reputation as the Townhouse Specialist in his area, and why one of the things he’s most proud of is the HOPE he can give to customers.
Powerful stuff, isn’t it? Building a niche is one…
READ MORETry a New Perspective!
By Six Figure Real Estate Coach Roberta Ross
Branding. It’s a buzzword that seems to be everywhere we turn these days. And it’s no doubt an important part of your business. But branding by ITSELF is not really effective. One of the biggest errors agents make is they rush to develop branding that feeds their EGO but not their business. Here’s what I mean. Ever see those branding packages that are high gloss, have the agent’s picture larger than life, and the copy is all about how WONDERFUL the agent is, right down almost to their grade school award for perfect attendance? (All right, that last part is an exaggeration – but you get the picture.)
While that looks great, and it makes an agent feel pumped up and excited about their cool new marketing materials – what it DOESN’T do is tune into the WIIFM (What’s In…
READ MORESeth Godin, one of my favorite bloggers, reminded me of something in his latest blog. That is, an agent’s real estate business is a living, breathing thing. Developing an intimate relationship with it, like one would with their garden, is what makes it grow, makes it sustainable, and a truly meaningful for all involved. While it’s important to have systems in place to run it like a business, it doesn’t mean that it needs to be treated like a machine. In today’s hectic world, people complain of being treated like “prospects” or “contacts” rather than human beings. In an effort to build your business, have you (like so many) forgotten that you sphere of influence is not really a list, but rather an living, breathing, ever-changing entity comprised of people that prefer individualized care and attention to yield the greatest results?
I’ll share Seth’s blog below.
Great projects start…
READ MOREAre you fighting for what you want? Do you think it’s necessary for you to be a successful real estate agent? Before you put up your dukes, I highly recommend you watch this short clip!
Enjoy!
Roberta
READ MOREInterview With Six Figure Real Estate Coach Roberta Ross
By Julie Escobar
With the second quarter in full swing now, and spring re-energizing agents everywhere, I wanted to turn our attention this month to that most-important business foundation must-have – the sphere of influence. To do that, I turned to a good friend and amazing speaker and coach – Roberta Ross. She’s successfully helping agents not only earn to their highest potential — but doing so with passion and purpose. I asked her if she’d share some of her secrets of success with us this week, and of course, she graciously agreed.
Here’s an inside peek at our interview…
Q: Roberta, first of all thanks so much for your time! You’re always fun and insightful to interview! In a time when our industry is still, in many ways, recovering – I wanted to talk a little about the ways new agents (or RENEWED…
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By Roberta Ross, National Speaker, Author & Coach and
Julie Escobar, Syndicated Columnist
In challenging economies, our sense of net worth and emotional stability very often rise and fall like the stock market ticker on our television screens.
Finding that much-desired feeling of empowerment and security may seem tougher to come by, but by shifting your view to what is possible, you find enormous opportunity. The value of your stock is not based on what is, but upon your response to what is. Top agents rely on action, tenacity and good old fashioned people skills to keep their stock high and their stress to a minimum.
Building your “stock” in today’s market has much more to do with your daily activities than your investment portfolio. A great number of successful businesses and extraordinary entrepreneurs are born from tough markets. The question…
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Three Keys to Thriving in Today’s Economy
By Roberta Ross, “America’s Six Figure Real Estate Coach”
You’ve no doubt heard the saying, “When the going gets tough, the tough get going,” right? Well, while that is a great old adage, I believe more to the point in today’s tightening market it would be better to say, “When the going gets tough – the tough dig deeper.” Tough times do call for tough measures, thicker skin, smarter strategies, finite focus and the ability to embrace the adversities. I am reminded of the Philosopher Friedrich Nietzsche’s words, “That which does not kill us makes us stronger.” Well friends, it’s not our time to go – so what do you say…
READ MOREBack to School Time Success Strategies for Real Estate Professionals with Roberta Ross
By Julie Escobar
You can almost feel it — that anxiousness, excitement and uncertainty that envelopes us around this time year after year. As tens of millions of children head back to classes, even those without little ones can get caught up in the thirst for knowledge, need for more certain schedules and the never-too-old-for allure of new notebooks and supplies. All right, maybe that last one is just me, but you’ll have to admit there is something exciting about creating a clean slate, learning to the best of our abilities and growing as a sales professional as well as a person.
To tackle this topic, I turned to keynote speaker and friend Roberta Ross and asked her to put on her “Professor Hat” for the day and share with us what she believes to be the…
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